FREE DIAPERS: Luvs Billboard
About this event
Luvs is turning a billboard into free diapers on October 3.
From 12–6 PM at Mary McLeod Bethune Park, families will be able to literally take home a piece of the billboard. The interactive display is being built entirely from Luvs diaper packs, which families can remove one free box at a time, while supplies last.
As the diapers disappear, they’ll reveal the message: “Leak protection shouldn’t be a luxury.”
Families stopping by can expect:
One free box of Luvs diapers per family, while supplies last and sizes subject to availability
Additional onsite giveaways
Family-friendly activities throughout the day
The event comes as 40% of U.S. households with young children under age 4 in diapers report experiencing diaper insecurity, according to The NDBN Diaper Check 2026, commissioned by the National Diaper Bank Network and conducted by SSRS.
EVENT DETAILS:
Saturday, October 3 | 12–6 PM
Mary McLeod Bethune Park (143 Martin Luther King Drive in Jersey City, NJ 07305)
