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30 Rocks: NBA Takeover


  • 30 Rockefeller Plaza New York, NY, 10112 United States (map)

NBC Sports and the NBA will be rocking out at 30 Rockefeller Plaza this October, putting on a host of activities and installations for fans to enjoy!

In honor of the NBA’s return to NBC Sports and its Peacock debut, fans can stop by Rockefeller Center from Thursday, October 16 through Tuesday, October 21 to enjoy activities, artwork and appearances by NBA legends and NBC Sports commentators.

The activation will feature 30 customized basketballs – or “rocks” – designed by local artists to reflect the culture of each of the NBA’s 30 clubs and the unique style of the artist.

  • Thursday: 8am-7pm

    • Fan Open Runs

    • NBCU Appearances & Tapings

    • NBA Community Impact Event

  • Friday: 9am-7:30pm

    • NBA Legends Meet & Greet

    • Fan Open Runs

    • Draftkings Showcase

    • On Her Turf Panel

    • Dunk Contest

  • Saturday: 9:45am-7pm

    • NBA Jr Clinic

    • Fan Open Run

    • NBA 2K Takeover

    • NIKE EYBL 3v3 Tournament

  • Sunday: 10am-6pm

    • Sunday Washed Club Scrimmage

    • Fan Open Run

    • NBA Trivia

  • Monday: 9am-6pm

    • NBA Jersey Day Celebration

    • Fan Open Run

    • Trick Shot with Brad Parker

    • Xfinity Open Run

    • NBA Jersey Trivia & Best Jersey Competition

  • Tuesday: 8:15am-7:30pm

    • NBCUniversal Taping

    • Michael Buble Assist

    • Fan Open Runs

    • Countown to 2025-26 NBA Tip Off

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October 15

Victoria's Secret Fashion Show Watch Party

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October 16

G’day Dogs Food Truck