Azha Fragrances’ is having its first-ever pop-up experience in New York City, taking place on August 29–30 at 251 Elizabeth Street, Nolita.
The experience will introduce New York audiences to Azha, a Middle Eastern fragrance brand, and give guests the opportunity to discover and experience the fragrance collection in person.
The event will feature two activations: a sound experience connected to the perfumes, and each fragrance representing a different persona.
Guests can also enjoy a Scratch & Win activity, with discounts of up to 40% off, followed by the opportunity to purchase the products.
For both days, the first 20 people get a free fragrance of Azha!