Celebrate National Ice Cream Day this Sunday, July 20th with the iconic NYC restaurant Serendipity at a one-day-only pop-up at W New York - Times Square.

Join us to try two NEW W New York inspired sundaes or build-your-own sundae at W New York - Times Square in honor of National Ice Cream Day! The first 50 guests will even get their sundae for free!

Known for its extravagant sundaes and desserts, Serendipity is an NYC staple, originating on the Upper East Side more than 70 years ago. With two locations, Serendipity transports customers back to childhood with their iconic sweet treats.


W New York - Times Square x Serendipity National Ice Cream Day Pop-up
Location: W New York - Times Square
Address: 1567 Broadway, 7th Floor - W Stylelab, New York, NY 10036
Date: July 20, 2025
Time: 12PM - 8PM