Hellmann's Invites Fans to Test their Team's Luck with the Lucky Sandwich Ahead of Summer Soccer Games!

On June 12 at Tap Haus 33 starting at 3PM, NYC-based fans can try a complimentary sandwich, courtesy of Hellmann's, while watching the action unfold.

Ahead of the World Cup, Hellmann’s is bringing fan superstitions to life with The Lucky Sandwich — a craveable match-day sandwich inspired by globally recognized “lucky” ingredients like black-eyed peas, grapes, and garlic — created in partnership with trusted food creatorKeith Lee and real-life lucky charm Nick Hunter, whose lottery luck has famously helped others win up to $1 million!

Featuring Hellmann’s rich, creamy mayo, the sandwich brings together flavor, fortune, and fandom in one bite.