Elf on the Shelf announced its newest adventure: a holiday campaign with Kinder Chocolate for limited-edition Kinder Chocolate x Elf on the Shelf packs, interactive storybooks and a Kinder Chocolate and hot cocoa food truck traveling through New York City.
As the holidays approach, it won’t just be Santa Claus coming to town. Elf on the Shelf and Kinder Chocolate plan to drive a food truck full of free Kinder Chocolate and hot cocoa through New York City’s Upper West Side, Tribeca and various Brooklyn neighborhoods on December 6 — and visitors will be able to snap (s)elfies at the food truck’s photo opportunities.
Location 1: UWS (Broadway & W 80th St): 11a-1p
Location 2: Tribeca (Greenwich & Warren St): 2-4pm
Location 3: Brooklyn Heights (Court St & Atlantic Ave): 5-7pm