NAADAM Winter Pop-Up

NAADAM, the cashmere brand known for sourcing directly from herders in Mongolia, is returning to its original Bleecker Street home with a winterlong pop-up. The brand is celebrating 10 years in the neighborhood where it first opened its doors, offering free coffee, cashmere recycling and IRL discounts.

Details below:

NAADAM Winter Pop-Up
When: November 7, 2026 – January 31, 2027, seven days a week (Mon–Sat 11am–7pm, Sun 12pm–6pm)
Where: 370 Bleecker St, West Village
Opening Day (FREE) Latte Cart + Discounts (Sat, 11/7 11am - 3pm): The NAADAM Coffee Cart will be parked out front serving FREE coffee and lattes. All cup sleeves hide a golden ticket–style surprise worth $5, $10 or $25 off and NAADAM purchase in store.
Cashmere Sweater Recycling + Discounts(Sat, 11/14): Bring a well-loved 100% cashmere sweater from any brand and get 25% off any NAADAM purchase in-store. NAADAM will recycle the traded-in cashmere through its own supply chain, giving old sweaters a second life.