The Super Skin Suite, an immersive pop-up brought to life by Olay Body and Byrdie, taking over the Oculus at the World Trade Center on September 16 from 2-7PM. for a day of feel-good, look-great energy.
Inspired by Byrdie’s signature “On the Streets” content, the activation is fully a celebration of skin that looks as good as your style. The Super Skin Suite invites fashion week-goers to step out of the chaos for a midday reset.
The star of the show? Olay’s new Super Serum Body Lotion and Body Wash—your soon-to-be essentials for glowy, hydrated skin.
At the pop-up guests will:
Step into a chic shower photo moment
Sample the Super Serum hand and body lotion at a luxe vanity station
Play for prizes including full-size products, VIP tickets to the Byrdie Social Club, and other giveaways
And finally, walk the pink carpet, because glowing skin deserves some time in the spotlight.