Paramount+ x OUTFRONT | UFC Times Square Experience

November 10, 2026
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5:00 PM
-
9:00 PM
Father Duffy Square
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1557 Broadway, New York, NY 10036

About this event

On Tuesday, Nov. 10, Paramount+ and OUTFRONT are turning Times Square’s Duffy’s Duo into an interactive UFC experience -- and YOU could end up on the big screen!

Here’s how it works: Head to Duffy’s Square, step up to a four-sided AR Mirror, and see yourself on a UFC on Paramount+ poster featuring UFC’s Ciryl Gane, Josh Hokit, Kayla Harrison, or Amanda Nunes through a custom AR Lens ahead of Saturday, Nov.14th’s 9 PM ET “Legends Rise at MSG” event. Then, watch yourself appear on OUTFRONT’s Duffy’s Duo — a massive, 62-foot digital billboard display in one of the most socially shared spots in the U.S.

It’s called Crowd Created, powered by OUTFRONT, and it’s happening for ONE DAY ONLY. Best part? It’s free, open to the public, and anyone who participates could see themselves on the big screen!

THE DETAILS

  • WHAT: OUTFRONT brings a 'Crowd Created' live AR spectacle to Times Square

  • WHO: UFC on Paramount+ x OUTFRONT

  • WHEN: Tuesday, Nov. 10, 5:00 PM – 9:00 PM ET

  • WHERE: Duffy’s Square in Times Square at 47th Street & 7th Avenue

Paramount+ x OUTFRONT | UFC Times Square Experience
Paramount+ x OUTFRONT | UFC Times Square Experience
One-time
November 10, 2026
Other