New Year, New Rhythm. Join Primark at Primark Studio to step into the New Year feeling strong, refreshed, and ready for 2026. With activewear, beauty essentials, and immersive experiences built to help you move, glow, recharge and refuel, we make resolutions feel a little more achievable and a lot more fun.

MOVE: Explore Primark’s new activewear collection, made to make every move count.
GLOW: Build your own skincare routine and take home full-sized Primark Beauty products.
RECHARGE: Moisturize up and zen out with complimentary hand hydration treatments.
REFUEL: Enjoy matcha lattes, fresh-pressed juices and energy bites

This is a weekends only event Jan 24-Feb 1:
January 24-January 25: 11AM-5PM
January 31-February 1: 11AM-5PM