Rita's Italian Ice & Frozen Custard is continuing its beloved annual tradition, inviting guests to celebrate the first day of spring with a FREE Rita's Italian Ice giveaway on March 20, 2026. Rita's 575+ locations are expected to give away approximately 1 million cups of their signature Italian Ice throughout the celebration!
Guests who visit a Rita's location on the first day of spring, will receive a FREE 6-ounce Italian Ice in the available flavor of their choice.
