Speedeasy by Saucony
About this event
This New York City marathon weekend, Saucony is opening the doors to SPEEDEASY, an immersive pop-up experience where runners can explore the award-winning Endorphin franchise, connect with the community and celebrate the culture of running in New York City. Located in the Lower East Side, the experience transforms an everyday storefront into a runner's speakeasy centered on innovation discovery and the people, places and paces that keep New Yorkers moving.
Here’s where you can catch Saucony during NYC Marathon weekend:
Thursday - Saturday, Oct. 29th - Oct. 31st, 2026
TCS New York City Marathon Expo atJacob K. Javits Convention Center
Visit Saucony at the Expo to explore the award-winning Endorphin franchise, connect with product experts, and discover the latest innovations designed to help runners perform at their best on race day.
Friday & Saturday, Oct. 30th and Oct. 31st, 2026
SPEEDEASY by Saucony
48 Ludlow St, New York, NY 10002 | Open 10am-6pm
An everyday New York City storefront. A world of speed behind it. Throughout the weekend, visitors can stop by SPEEDEASY—Saucony’s hidden-in-plain-sight marathon weekend hub—to explore and trial products from the Endorphin franchise, discover the role each shoe plays within training rotations, recharge at the Endorphin Bar with made-to-order performance drinks in collaboration with Cadence, and experience exclusive programming inspired by New York's running culture.
Shakeout runs and panels. RSVP/REGISTRATION is required:
Friday, October 30th at 6:30 PM
Fleet Feet Shakeout Run with Kirsten Ferguson
Join Saucony, Fleet Feet, and Peloton instructor Kirsten Ferguson for a community shakeout run before gathering at Fleet Feet Columbus Circle to kick off race weekend. Register HERE.
Friday, October 30th at 6:30 PM
Starting at 190 Elizabeth Street
In partnership with New York-based menswear brand 3sixteen, Saucony is supporting the third annual Jorts Mile, a one-mile community race through Nolita where participants must compete in 100% cotton jorts. Runners will compete for cash prizes, product awards, and best-fit honors, with proceeds benefiting the Bowery Mission. Following the race, participants and spectators are invited to SPEEDEASY for podium presentations, food, drinks, giveaways, music, and an opportunity to experience the Endorphin Speed 6. Register HERE.
Saturday, October 31st at 9:00 AM
Saucony x 212 Athletic Shakeout Run
SPEEDEASY at 48 Ludlow St, New York, NY 10002
Join Saucony and 212 Athletic at SPEEDEASY for an exclusive wear-test of the all-new Endorphin Speed 6. Take the shoes out on a community shakeout run, then head back to our Endorphin Bar to recharge with electrolyte drinks, coffee, and bagels. Demo shoes will be available first come, first served, and all paces are welcome. Register HERE.
Saturday, October 31st at 1:00 PM
Shutter Speed: Capturing Race Day
SPEEDEASY at 48 Ludlow St, New York, NY 10002
Hosted at SPEEDEASY and moderated by Carl Maynard, this panel discussion explores the art of race-day photography and visual storytelling featuring Dave Hashim, Justin Sorensen, and Ashé Davis. Together, they'll discuss how they capture the emotion, energy, and defining moments that make marathon weekend unforgettable. Register HERE.
