UGG Williamsburg Grand Opening
About this event
UGG is opening the doors to its newest retail location in Williamsburg, Brooklyn, on October 28, bringing its signature blend of comfort, creativity and self-expression to one of NYC’s most culturally vibrant neighborhoods.
Store Details:
Location: 129 N 6th Street, Brooklyn, NY 11249
Opening Date: October 28, 2026
Opening Week & Upcoming In-Store Experiences:
APOTHEKE Limited-Edition Candle | October 26–While Supplies Last: Receive a limited-edition APOTHEKE candle with purchases of $150 or more.
Custom UGG Tote Bags | October 29: The first 200 visitors will receive a custom UGG tote bag.
Yanz Custom Fashion Illustrations | October 29–30: NYC-based illustrator Yanz will create personalized, hand-drawn fashion illustrations with eligible purchases.
Slik Candy Experience | October 30–November 1: Guests can create their own custom pick-and-mix candy boxes with eligible purchases.
Haricot Vert Boot Piercings | October 31–November 1: NYC-based charm studio Haricot Vert will offer custom NYC and Halloween inspired boot charms with the purchase of select UGG Classic styles.
Dauphinette Customization | November 7–8: Guests can enjoy custom laser engravings on select Classic styles, with a complimentary Dauphinette Boot Flower Chain, available with purchases of $200 or more.

