Vuori NYC Marathon Activations

Vuori will celebrate NYC’s biggest run event of the year with a series of consumer-facing moments rooted in running, New York culture, and community, bringing the energy of race weekend into the streets and into their stores.

IN-STORE FESTIVITIES:

PRE-RACE: October 31 / 10AM-2PM or while supplies last

• Flatiron Store - 120 5th Ave, New York, NY, 10011

• Fuel up with Vuori pre-race.

• Elevated NYC soft pretzel cart

• Skratch Labs electrolyte drinks

• Live DJ

RACE DAY: November 1 / 10AM-2PM or while supplies last

• Pop Up - 145 N. 10th St, Brooklyn, NY, 11249

• Vuori-branded newsstand pop-up near the marathon route

• Custom newspapers doubling as cheer signs

• Soft pretzel handout

• Vuori V1 dad hats

POST-RACE: November 2 / 10AM-3PM while supplies last for food and drinks, 10AM-7PM for medal engraving.

• Vuori Flatiron Store - 120 5th Ave, New York, NY, 10011

• Custom medal engraving featuring original designs by acclaimed NYC tattoo artist Bang Bang.

• Elevated branded coffee + soft pretzel cart

• Live DJ

• Additional Bang Bang-designed postcard takeaway